We have embarked on an exciting new strategy to build on our success and significantly grow our company. Our new strategy will make sure we are able to keep pace with changing customer behavior and retail trends, and stay competitive and successful. By reshaping the way we do business, we will remain our customers’ first choice, every day.
Our six strategic pillars
We have identified six priority areas to reshape the way we do business and drive growth. These are known as Ahold’s strategic pillars. Read more
Our targets
Our Business model
Read more about our business model
Reshaping retail video
Click here to go to the video about our strategy to reshape retail